Staff Picks
Have you ever done a display of Staff Picks? Customers love learning about a staff pick because they know this comes from inside information and experience with the products. Owner and Manager picks are more likely to be something you want to move or have some ulterior motive about, but a staff pick seems to be a bit more genuine.
Try a staff pick area in your store – on an end cap, or even giving it a special display. From books to stones to your favorite candle, you will sell that item faster than it ever has in the past. This is also a great way to invest your staff into the overall success of the store and give them an appropriate voice in your business.
If you are a loner in your business; chief cook and bottle washer, try a few “Customer Favorites” and ask for a write up as to why they like it.
This business bits may be a short one this month, but it’s a winner that will help you make your goals today!
Happy Selling!
Jacki Smith
Enchantress
Coventry Creations
Type 40 Sales